The all-new electric C-Class: Redefining the segment.

Mercedes-Benz Malaysia previews the all-new electric Mercedes-Benz C-Class, bringing a new dimension to one of the brand’s best-selling and most popular model series. Fascinatingly different yet reassuringly familiar, the first electric C-Class carries the model’s defining qualities of elegance, comfort, intelligence, and sportiness into a new era of electric mobility.

“As we celebrate 140 years of Mercedes-Benz, we are bringing our biggest product launch programme to markets around the world. We are delighted that our customers in Malaysia can now experience the all-new electric C-Class. With groundbreaking technology, pioneering design and distinctive sportiness, it opens a new chapter for one of our most successful model families.” Mathias Geisen, Member of the Board of Management of Mercedes Benz Group AG, Sales & Customer Experience

“Over the years, the C-Class has become a much-loved model among our customers, and we are proud to introduce the first all-electric C-Class to our market. For us, this is about offering greater choice while staying true to the qualities that have made the C-Class so valued over the years. Whether customers are taking their first step into electric driving or choosing their next Mercedes-Benz, the all-new electric C-Class offers an exciting new way to enjoy everything they appreciate about the brand.” Martin Schulz, CEO & President, Mercedes-Benz Cars Malaysia & Head of Region, Mercedes-Benz Cars Southeast Asia

“The all-new electric C-Class is designed to fit naturally into everyday life, delivering a perfect blend of performance, comfort, and convenience. Its 4MATIC all-wheel drive delivers instant response and confident traction, while a driving range of up to 690 km (WLTP) and fast-charging capability give customers the flexibility to travel further with ease. Inside, the welcoming cabin, intuitive MBUX Hyperscreen, and immersive sound experience make every journey more enjoyable. Whether it is the daily commute, a weekend getaway, or a longer road trip, the all-new electric C-Class makes every drive intuitive, relaxing, and rewarding.” Kevin Barbian, Chief Operating Officer (COO), Mercedes-Benz Malaysia

The C-Class is a success story characterised by innovation. In Mercedes-Benz’s anniversary year, “140 Years of Innovation” the all-new electric C-Class reinforces the brand’s pioneering spirit. With innovations that offer customers tangible benefits, it is redefining the segment. The electric saloon takes the “Welcome home” feeling that has characterised the C-Class for generations to an entirely new level – with exquisite quality, outstanding acoustic comfort, exceptional digital experiences, and a climate system that ensures a relaxed sense of well-being from the very first moment.

Stunning: Sporty elegance with impressive presence
With its design, the first electric C-Class saloon is a stand-alone emotional statement from every perspective. Distinctive sporty proportions make it unmistakable. A low and flat front, together with a taut roof line and a flowing, rounded rear, create a coupé-like silhouette. The overhangs and front are short. Together with full, sweeping surfaces, precise character lines, and flared wheel arches which are modelled like powerful muscles, the design sends out strong emotional signals and promises passionate driving pleasure.

An eye-catching feature at the front is the new iconic grille with a wide dark chrome frame, a smoked glass-look mesh structure, and an integrated illuminated central star. It reinterprets the classic chrome grille and carries it into the modern era with exceptional presence. The surrounding contour and the panel are illuminated. Another highlight: the animation of the iconic Mercedes-Benz grille when opening, closing, or charging the vehicle. The DIGITAL LIGHT headlamps round off the iconic look with their innovative star design.

The sportiness of the all-new electric C-Class is further accentuated with the AMG Line Plus exterior, featuring 20-inch AMG multi-spoke light-alloy wheels and Night Package. The Night Package adds high-gloss black accents to the front and rear aprons, AMG spoiler lip, and exterior mirror housings, creating a bold, cohesive look. The exterior also features surround lighting with animated projection of the Mercedes-Benz pattern.

The dynamic fastback rear is a statement for a new sporty driving experience. The aerodynamically sloping edge and four round, deep red star-design taillights, together with pronounced muscular shoulders, create a unique vehicle identity. The fascinating star look of the innovative split lights underlines the sporty character of the all-new electric C-Class.

Aerodynamic performance plays a key role in the range of electric vehicles. Low air resistance ensures greater efficiency – and that makes a noticeable difference: even a 0.01 reduction in the drag coefficient can increase the range on long journeys by around 2.5 percent. With a drag coefficient starting at 0.22 the all-new electric C-Class ranks highly in its segment.

Your sanctuary: “Welcome home.” in the new first-class comfort zone
Even unlocking the doors and entering the new comfort zone is a carefully staged sensory experience. The all-new electric C-Class welcomes its driver with a comprehensive, holistically orchestrated “Welcome” sequence, designed to provide an inviting and sophisticated experience from the very first moment. Outside, the panel surface of the iconic grille and the taillights come to life with light animations, while the aura sound of the selected Sound Experience plays simultaneously. Inside, ambient lighting and atmospheric animations on the new MBUX Hyperscreen build an immediate emotional connection. When the C-Class is parked, a corresponding “Goodbye” rounds off the experience – all powered by the Mercedes-Benz Operating System (MB.OS).

New spatial concept with plenty of freedom of movement and space for luggage
The purpose-built all-electric architecture enables a new dimension concept with generous space. At 2,962 millimetres, the wheelbase is 97 millimetres longer compared to the conventionally powered C‑Class saloon. This particularly benefits the front passengers, who now have 12 millimetres more legroom. The all-new electric C‑Class also scores highly in terms of headroom. Thanks to the panoramic roof, the maximum headroom is 22 millimetres greater in the front and 11 millimetres in the rear, making travelling even more comfortable.

The all-new electric C‑Class is also ideally suited for carrying luggage and sports equipment. The boot has a capacity of 470 litres. The partly electric front boot (frunk) adds a further 101 litres (liquid) of genuinely usable storage space – ideal for a crate of 0.33-litre bottles, a carry-on trolley, or the charging cables, rather than just a few items.

SKY CONTROL panoramic roof with dimmable glass and 162 illuminated stars
The large SKY CONTROL panoramic roof sets new standards in the mid-size saloon segment. It creates an exceptionally spacious and open feeling. The glass surface can be switched between transparent and opaque in milliseconds. It is divided into nine independently switchable segments, enabling passengers to decide individually how much light they want to let in and in which area. The opaque setting offers additional glare protection in direct sunlight. This is particularly beneficial, when the front passenger is watching videos on the MBUX Hyperscreen or the rear passengers are watching contents on their tablets. In conjunction with the ambient lighting, the SKY CONTROL panoramic roof creates a unique visual experience, especially at night: 162 stars are illuminated in the individually selected colour – a starry sky could hardly be more personal.

Analogue and digital elegance merge at the highest level
A radically new interior design completely reinterprets the C‑Class’s hallmark blend of elegance and sportiness. It is geared towards maximum ride comfort. A large black / silver metallic mixed fabric trim element dynamically connects the centre console with the instrument panel to form a harmonious whole. The new MBUX Hyperscreen extends seamlessly across the entire width of the interior. With a screen size of 99.3 centimetres (39.1 inches), it creates an exceptionally immersive sense of space. Discreetly integrated ambient lighting along the lower edge of the trim element emphasises the floating effect and creates a unique atmosphere in the interior.

The centre console features two separate cup holders, two ergonomically optimised and ventilated trays for wireless charging and a newly designed control panel with buttons and a roller switch for volume control. Integrated into the central display is a selfie and video camera, enabling facial recognition for authentication, participation in video conferences, and taking selfies.

The new multifunction sports steering wheel in nappa leather also features the popular volume roller switch as well as rocker switch for the limiter and DISTRONIC. The combination of digital functions and physical elements takes intuitive operation to a new level. The air vents combine a solid metal look with a tech-inspired aesthetic. Small integrated louvres colourfully indicate temperature adjustments in the climate-control system, while ambient lighting briefly changes colour at the same time. This visual feedback makes operation even more intuitive. For the first time, Mercedes‑Benz is using a horizontal line graphic with 3D relief and a two-tone design for the speaker grilles. For the Burmester® 3D Surround Sound System, they are made of high-quality stainless steel.

Atmospheric ambient styles and ambient lighting with a cocooning effect
11 high-resolution ambient styles, designed with great attention to detail, are available for the MBUX Hyperscreen. This allows customers to refine and personalise their environment in the all-new electric C‑Class even more precisely. The colour scheme of the instrument cluster, including gauges, control elements, and ambient lighting, is coordinated with these emotional background motifs. The ambient lighting extends from the instrument panel across all doors to the SKY CONTROL panoramic roof. This creates an individual feel-good atmosphere with a striking cocooning effect.

Music becomes visible and tangible
A particular highlight is active ambient lighting with sound visualisation. It makes music “visible” – for an even more immersive experience. Fast beat sequences, for example, can trigger quick light changes, while flowing rhythms can create gently shifting light atmospheres.

Exquisite materials and excellent comfort
The all-new electric C‑Class offers exquisite materials with the finest craftmanship, giving the interior a unique high-quality feel in this class – and intensifying the sensual experience in the new comfort zone. The sports seats are upholstered in black leather with red contrasting topstitching, complemented by red seat belts. The instrument panel and beltlines are finished in ARTICO man-made leather in nappa look. Illuminated door sills with exchangeable covers add a distinctive finishing touch.

A true comfort zone also needs peace.
The aerodynamic acoustics of the all-new electric C‑Class had to meet correspondingly high standards. The result is an exceptionally quiet interior. In addition to a very rigid bodyshell and an aerodynamically advantageous shape, a number of measures contribute to the high level of acoustic and vibrational comfort. These include, for example, extensive sound insulation from the front to the rear, decoupling elastomer mounts between the suspension and body, a special design of the electric motors, as well as the new air conditioning unit. In addition, the front windows of the all-new electric C‑Class are equipped with heat and noise-insulating laminated safety glass. Comfort is further enhanced via the THERMATIC automatic climate control, featuring 2 climate zones, automatic air distribution and air recirculation, alongside fine particle and activated charcoal filters for a more pleasant cabin environment.

Exhilarating: The sportiest C-Class ever
The all-new electric C‑Class takes dynamics and ride comfort in its segment to a new level. It loves serpentine roads and attacks every curve with unrivalled agility and precision. This all-new electric C‑Class offers the perfect blend of sporty driving dynamics and high long-distance comfort – maximum driving pleasure is guaranteed. Core ingredients are a powerful electric motor with innovative two-speed transmission. The comfort suspension delivers a suspension that adapts to every situation. The passive damping system ensures a superior driving experience on any road surface. It continuously and automatically adapts the ride characteristics, damping effect, and stabilisation to the current surface.

Sprinter and marathon runner in one: The new two-speed transmission
The electric drive unit features a permanently excited synchronous motor (PSM) on the rear axle. Battery-to-wheel efficiency over long distances is 93 percent. An innovative two-speed transmission on the rear axle combines high efficiency with strong performance. Power is transmitted in first gear via claws and in second gear via discs. The first gear has a short ratio of 11:1, enabling excellent acceleration right from the start and great efficiency even in urban traffic. The second gear (ratio 5:1) is designed for power delivery at high speeds and high efficiency on the motorway, ensuring excellent range and comfort on long journeys.

The shift points depend on the driving situation and the selected DYNAMIC SELECT driving programme. In addition, an online optimiser continuously adjusts them to current parameters such as battery charge level, power demand, and driver behaviour.

4MATIC with disconnect unit: Additional power only when needed
The electric all-wheel drive system (4MATIC) supports driving stability and features a powerful PSM on the front axle. This motor functions as a “boost” drive. Depending on the driving situation and driving programme, it is activated via a disconnect unit (DCU), for example when a corresponding power requirement or traction is needed. Under low load, the electric motor is almost instantaneously decoupled for greater efficiency and remains stationary. This reduces losses on the front axle by up to 90 percent and increases the range.

Drive with confidence
The electric saloon has been systematically designed for everyday practicality and combines a long range with fast charging and practical usability in daily life. The all-new electric C-Class has a range of up to 690 kilometres (WLTP).i Its 800-volt technology and a new lithium-ion battery with 85 kWh of usable energy capacity allow up to 290 kilometres’ worth of range to be recharged in 10 minutes.ii Fast DC charging is possible at 800-volt charging points with a power output of up to 320 kW. The vehicle also is equipped with a 22 kW on-board AC charger accessible via the electric socket flap.

The new One-Box braking system optimises the recovery of braking energy and increases range. The system can recover energy even when the ABS is engaged; as a result, a significant amount of braking manoeuvres are carried out without the use of the conventional friction brake. The recuperation power is up to 300 kW.

The all-new electric C-Class combines a high level of driving comfort with immediate response. With a peak output of 310 kW and torque of 800 Nm, the all-new C-Class sprints from 0 to 100 km/h in 4.5 seconds.

Intuitive: A revolutionary new world of intelligent digital experiences
The new MBUX Hyperscreen offers an unrivalled holistic driving and spatial experience. It is the largest screen ever in a C‑Class. It boasts exceptional sharpness thanks to high resolution and innovative matrix backlight technology with over 1,000 individual LEDs. The brightness of two display areas can be adjusted independently of each other using a slider. For example, the front passenger can dim the screen to watch a film without changing the brightness of the instrument cluster.

The screen is controlled by state-of-the-art high-performance chips and real-time graphics from Unity Game Engine. The front passenger screens feature a camera-based blocking function to minimise distraction for the driver, while the front passenger retains full functionality and an interactive user experience. The Dual Light Control (DLC) technology developed by Mercedes Benz can be activated or deactivated.

Powered by the Mercedes‑Benz Operating System (MB.OS) and Digital Extras iii, infotainment and driving become even more intelligent, intuitive, and personalised. The MBUX Virtual Assistant supports a more natural dialogue. With Digital Extras, customers can flexibly customise their C‑Class even after purchase and adapt it to changing needs. New functions can be easily downloaded via the Mercedes‑Benz Store or the app. The continuously expanding portfolio ranges from entertainment, navigation, and charging to MB.DRIVE features iv.

In the all-new electric C-Class, MB.OS enables a navigation experience based on Google Maps. Developed as part of the partnership between Google and Mercedes-Benz, the navigation solution is one of the first systems to integrate Google Cloud’s new Automotive AI Agent for in-vehicle conversational services in conjunction with Google Maps. Mercedes-Benz Navigation with Electric Intelligence plans the fastest and most comfortable route, including charging stops when they are eventually required, based on numerous factors.

For the first time in this segment, Mercedes‑Benz is making its award-winning augmented reality navigation from the S‑Class and EQS available in the C‑Class. This intuitive visual support using augmented reality helps drivers to anticipate complex driving manoeuvres and master them with greater ease.

MB.DRIVE: Advanced driving and parking assistance systems10Fv set a new benchmark

The all-new electric C-Class comes with comprehensive safety equipment and is equipped with up to 27 cameras and sensors to provide first-class driving assistance. Also on board is a water-cooled high-performance control unit with sufficient power reserves for future functions.

MB.DRIVE ASSIST provides support with steering, offering assistance for partially automated driving alongside the vehicle’s comprehensive standard safety features. Meanwhile, MB.DRIVE PARKING ASSIST 360 makes parking and manoeuvring easier with a 360-degree all-round view of the vehicle's surroundings.

Active and passive safety: Comprehensive equipment and new restraint system for dynamic cornering
With the all-new electric C‑Class, Mercedes‑Benz aims to make its customer’s lives as simple and worry-free as possible. That’s why the electric saloon has been developed with the ambition to be the safest car in its class. The driver assistance systems can prevent a wide range of accidents. However, should an accident occur, the crumple zones, stable passenger cell and restraint systems with seat belts, and up to 11 airbags are designed to minimise the likelihood of serious injury. The front centre airbag is standard in the all-new electric C‑Class worldwide, and a knee airbag is now also available for the front passenger. With PRE-SAFE®, the all‑new electric C‑Class can react to dangers before an accident occurs.

The acoustic presence indicator also helps warn pedestrians and other road users when the vehicle is travelling at speeds of up to 30 km/h by playing a specific Mercedes-Benz sound.

The all-new Mercedes-Benz C 300 4MATIC electric AMG Line Plus is available for pre-booking at an estimated price from RM 360,888. For more information, visit our website at www.mercedes-benz.com.my/c-class-electric.

The all-new electric Mercedes-Benz C-Class with Agility+ by Mercedes-Benz
The Agility+ plan is designed with your ultimate driving needs in mind. Enjoy your new Mercedes-Benz while we ensure you are being taken care of with unrivalled benefits such as lower monthly instalment, flexible end of agreement options, MobilityPlus* programme and most importantly, we guarantee the future value of your car.

Perfectly tailored for individuals who seek performance, value, unrivalled benefits, and peace of mind at the wheel. The Agility+ plan starts from an estimated RM 3,988 per month for the Mercedes-Benz C 300 4MATIC electric AMG Line Plus. It includes a fifth year extended limited warranty Star Gold and four Compact Service Packages. The monthly repayment is calculated based on the prevailing interest rate and subject to revision on a monthly basis. Terms and conditions apply. For more details, kindly visit www.mercedes-benz.com.my/agility or speak to a Finance and Insurance Executive at your nearest Mercedes-Benz Autohaus.

* A guaranteed temporary Mercedes-Benz replacement car when yours is sent for service and maintenance or warrantable repairs, for 48 hours or more. Terms and conditions apply.

The all-new electric C-Class at a glance:

Model	Mercedes-Benz C 300 4MATIC electric AMG Line Plus
Rated Output	310 kW [421 hp]
Maximum Torque	800 Nm
Acceleration 0-100 km/h	4.5 sec
Top speed	210 km/h
HV battery - usable energy content	85 kWh
Electr. Range (WLTP)	Up to 690 km
Electr. Consumption (WLTP)	17.8 – 14.1 kWh/100km
AC charging time 0%-100% SOC (22 kW)	4.5 hrs (estimated)
DC charging time 10%-80% SOC (320 kW)	22 min
Kerb weight/payload	2,415 kg/505 kg
Retail Price (for Peninsular Malaysia)	Estimated from RM 360,888

Equipment Included in Vehicle Price

Equipment List

Mercedes-Benz C 300 4MATIC electric AMG Line Plus

310 kW / 421 hp / 800 Nm / 85 kWh / up to 690 km (WLTP)

Technology and Charging

Comfort suspension

Direct current charging system (DC charging with 800 V)

On-board AC charger up to 22 kW

7m straight charging cable up to 22 kW for wallbox and public charging station

Electric socket flap

Exterior

AMG Line Plus

20-inch AMG multi-spoke light-alloy wheels

TIREFIT

DIGITAL LIGHT

Mercedes-Benz iconic grille with illuminated panel

Illuminated Mercedes star

Surround lighting with animated projection of the Mercedes-Benz pattern

AMG spoiler lip

Comfort and Interior

AMG Line Sports Seat Package

Heated front seats

Leather black upholstery with contrasting topstitching in red

Red seat belts

Black / silver metallic mixed fabric trim

Multifunction sports steering wheel in nappa leather

Illuminated pattern in the panoramic roof

SKY CONTROL panoramic roof

THERMATIC automatic climate control

KEYLESS-GO Convenience Package with Digital Extra

Heat and noise-insulating acoustic glass

Ambient lighting

Instrument panel and beltlines in ARTICO man-made leather in nappa look

Illuminated door sills with exchangeable cover

AMG floor mats

Folding rear seat backrests

Safety and Assistance

MB.DRIVE ASSIST

MB.DRIVE PARKING ASSIST 360

Acoustic presence indicator

Sidebags in rear

Equipment Included in Vehicle Price

Dashcam

GUARD 360° vehicle protection

Tyre pressure monitoring system

Rear belt status indication in the instrument display

Automatic front passenger airbag deactivation

Fluorescent jacket for driver

Multimedia

MBUX multimedia system

MBUX Hyperscreen

Selfie and video camera

Burmester® 3D surround sound system

MBUX Navigation

Smartphone Integration with Apple CarPlay and Android Auto

MBUX Augmented Reality Navigation

Double wireless charging system for mobile devices in the front

USB Package Plus

Digital Extra: Pre-installation for Digital Vehicle Key for Smartphone

Communication module (5G)

Mercedes-Benz emergency call system

Digital Extra: MBUX Live Traffic Information

Digital Extra: MB.CHARGE Public